YOUR PARTNERS
IN DIGITAL GROWTH
Helping brands connect, engage, and thrive in the digital world
Stable Marketing for an Unstable World
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Stable Marketing for an Unstable World 〰️
OUR STORY
Carbon Ring Consulting (CRC) was founded by Ben Cao in May of 2020 amidst a global pandemic outbreak.
CRC identified a niche during the pandemic to transition event marketing strategies into a digital environment. Event marketing became impossible due to health and safety protocols surrounding Covid-19. As events began to return, CRC pivoted to incorporate event strategies with digital to create a unique, hybrid marketing service. We can compete with larger marketing agencies because of the nimble activations between live events and digital media.
MEET THE TEAM
Ben Cao
Ben Cao is the CEO and Founder of Carbon Ring Consulting, a visionary digital media leader and consultant whose innovative strategies have set new benchmarks in the marketing industry. A recipient of the prestigious 30 Under 30 Award, Ben is recognized for his exceptional contributions to the digital space. At Carbon Ring Consulting, he manages over $20 million in marketing spend annually, spearheading a full-service marketing consulting firm that delivers transformative results.
With expertise in SEO, SEM, social media, programmatic, and influencer marketing, Ben crafts strategies that drive measurable growth and meaningful engagement. As a dynamic leader, he directs strategy and sales teams, ensuring seamless execution while fostering a culture of excellence. Additionally, Ben is instrumental in developing new business opportunities and forging strong client partnerships. Drawing from his background as a sports agent and athlete representative, Ben’s holistic approach to marketing and account management empowers brands to achieve success in the fast-paced digital world.
CEO / Founder
Caitlin Casazza
Account Director
As an Account Director at Carbon Ring Consulting, Caitlin plays a pivotal role in managing client accounts, overseeing multiple partnerships to ensure contracts, negotiations, and activations are executed seamlessly and effectively. She develops and implements innovative marketing strategies designed to enhance the visibility and impact of each collaboration, leveraging social media, digital platforms, and events.
With expertise in digital marketing and business development, Caitlin is also deeply passionate about the sports industry and its dynamic, competitive environment. She thrives in working alongside a diverse and talented team of sports professionals, constantly seeking opportunities to grow as a consultant and leader. Driven by a commitment to excellence and quality, Caitlin is motivated to make a meaningful impact in the marketing world and deliver outstanding results for her clients.
JOIN THE TEAM
Be part of a team committed to excellence and innovation. At Carbon Ring Consulting, we’re driven by a passion for delivering diverse and cutting-edge marketing strategies that empower our clients to thrive. Collaborate with a talented group of professionals dedicated to redefining the marketing landscape and making a meaningful impact. Let’s create something extraordinary together!
